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Bright Stone - Private Detective Services
The goal was to improve lead generation and attract clients seeking detective services.
Problem
Bright Stone sought to improve their lead generation for their private detective services. They faced challenges in attracting potential clients and maintaining online visibility. Their existing marketing efforts were not producing desired results. A focused digital strategy was needed to enhance their outreach and generate leads.
Strategy
OptMum Digital launched a Google Ads campaign for Bright Stone. We performed an in-depth competitive analysis, optimized their website, created landing pages, and conducted comprehensive keyword research. The goal was to improve lead generation and attract clients seeking detective services.
Solution
The Google Ads campaign significantly enhanced lead generation for Bright Stone. Improved online visibility and optimized landing pages attracted more quality leads. The overall budget for ads has been ₹30,000/- per month, distributed across multiple campaigns, yielding 60+ leads/calls per month and ₹90,000/- in revenue per month, leading to an ROAS of approximately 3.0.
