Home >> Case Study >> Paid Ads >> TeamWork India – Chado Tea – Premium Tea Brand
Chado Tea - Premium Tea Brand
The objective was to improve sales and attract more tea enthusiasts.
Problem
Chado Tea needed to increase their monthly sales and reach more tea enthusiasts. They struggled with limited online visibility and low sales volume. Their existing marketing efforts were not effectively driving sales. A strategic approach was required to enhance their digital presence and boost sales.
Strategy
OptMum Digital launched a combined Meta Ads and Google Ads campaign for Chado Tea. We conducted an in-depth competitive analysis, optimized their website, created landing pages for Google Ads, and researched engaging creatives and concepts. The objective was to improve sales and attract more tea enthusiasts.
Solution
The combined Meta Ads and Google Ads campaign significantly boosted sales for Chado Tea. Enhanced online visibility and optimized landing pages attracted more customers. The overall budget for ads has been ₹21,000/- per month, distributed across multiple campaigns, yielding ₹70,000/- in revenue per month, leading to an ROAS of approximately 3.3.
