SEO vs SMO: Which One Drives Better Results | OptMum Digital
SEO VS SMO In Digital Marketing, several strategies are used. They are crafted primarily to drive website traffic. They also help to boost brand awareness and enhance conversions. What role do SEO and SMO In Digital Marketing play? Among the lot, the two are the most common methods. The latest statistics as of 2024 end […]
WHERE TO INVEST IN DIGITAL MARKETING IF YOUR BUDGET IS LIMITED
Digital Marketing for businesses is a boon. It has become in a rapidly evolving digital landscape an integral part of any business strategy. Be it a start-up or established business, it is useful. Recent survey findings reveal a significant number of 60 plus percent small businesses leverage digital marketing to lure customers. Many among them […]
SEO VS PPC For E-COMMERCE SALES AND BRANDS
SEO VS PPC FOR E-COMMERCE BRANDS Digital Marketing in the competitive world of e-commerce is vital. It helps drive traffic, boost sales, and establish a strong online presence. SEO and PPC are two very common methods. They increase website visibility and attract customers. SEO VS PPC for e-commerce sales – which one is better? SEO […]
WHY DO YOU NEED TO INVEST IN SEO?
As of 2024 68 percent online experiences start with a search engine – BRIGHTEDGE. SEO drives 1,000 percent more traffic than organic social media – BRIGHTEDGE. SEO leads have a 14.6 percent close rate. – HUBSPOT. 60 percent marketers say that inbound traffic that is, SEO, Blog Content, etc, remains their highest quality source of […]
Best Social Platforms For Businesses In 2025
Total Internet users worldwide as of October, 2024, was 5.52 billion plus users. This makes up around 67.5 percent of the world’s population. 5.22 billion of these were social media sites users. Individuals on average spend daily on social media 2 hours & 19 minutes. This makes up their 14 percent working hours. They engaged […]
