Achieved 3X Qualified Leads with 40% Lower CPL Using Optimized Meta Ads Strategy
AMIHA - Premium Interior Design Brand
About the Client
AMIHA is a premium interior design brand offering complete home renovation and interior solutions — from design to execution. The brand targets homeowners, newly married couples, and individuals looking for modern luxury interiors.
AC Repair
Execution
Luxury
3X
Qualified Leads
-40%
Lower CPL
+150%
Consultation Bookings
75%
Premium Lead Quality
The Challenge
High CPL
Cost per lead bahut high tha
Low-Quality Leads
Budget mismatch wale leads aa rahe the
Generic Creatives
Poor engagement aur low click-through
No Retargeting
Visitors ko wapas nahi la rahe the
Objectives
High-Quality Leads
Premium audience se leads generate karna
Reduce CPL
Cost per lead ko kam karna
Premium Audiences
High-value customers target karna
Scalable Funnel
Meta Ads funnel banana
Strategy Implemented
1. Audience Targeting Strategy
- Interior design interests
- Home decor interests
- Luxury lifestyle audiences
- High-income homeowners
2. Creative Strategy (Game Changer 🔥)
- 20+ creatives tested
- Before/after transformations
- Reel-based walkthroughs
- Problem-solution format
3. Ad Copy Optimization
- “Home Interiors in Just 15 Days”
- “Complete Interiors Starting ₹10 Lakhs”
- “Book Free Consultation”
- Pain-point messaging
4. Lead Form + Retargeting
- Instant lead forms optimized
- Qualification questions added
- Retargeting layers built
- Daily performance monitoring
Proof of Performance
Meta Ads Dashboard
Screenshot yaha add karein
Top Performing Creatives
Screenshot yaha add karein
Lead Quality & CPL Chart
Screenshot yaha add karein
Results Achieved
3X
Increase in Qualified Leads
40%
Reduction in CPL
150%
Consultation Bookings
75%
Premium Lead Quality
Key Takeaways
Creative Testing Wins
20+ creatives = winning formula
Precise Audience Targeting
Premium audiences = premium leads
Daily Optimization
Scale winners, kill losers
Want Similar Results?
Scale your interior design business with high-quality Meta Ads leads.