HOW IS SEO CHANGING WITH GOOGLE’S MUVERA ALGORITHM?
Google’s algorithm landscape in 2025 is undergoing a significant transformation. Major core updates have for long disrupted rankings through adjustment of signals like content quality and backlinks. All of that now looks to undergo significant alteration, thanks to MUVERA algorithm. MUVERA algorithm, at times called in industry reporting as ‘MOVERA, personifies a deeper transformation. That […]
HOW LONG IT TAKES FOR SEO AS PER GOOGLE TO WORK?
SEO is an indispensable digital marketing strategy. It can consistently drive organic traffic. It can also significantly boost the visibility of your brand. This will help your website to rank high on Google’s SERP’s. Often a common question asked by many businesses and marketers is, “How long will it take for SEO to work and […]
HOW TO RANK YOUR WEBSITE IN 2025?
A new website goes LIVE every three seconds. 175 new websites are launched every minute. This means, each day around 252,000 new websites are launched. Considering such a scenario, how to rank your website in 2025? As we almost come to the end of 1st half of 2025, the rules for ranking your website on […]
UNDERSTANDING 2025 GOOGLE SCHOOL REVIEW POLICY
Google was once just a search engine. Two and half decades on, it has spread its tentacles far and wide with a strong presence in almost every field of online technology. Today, it owns YouTube. The largest video platform in the world. Android. The most popular mobile operating system in the world. Chrome. The most […]
SEO vs SMO: Which One Drives Better Results | OptMum Digital
SEO VS SMO In Digital Marketing, several strategies are used. They are crafted primarily to drive website traffic. They also help to boost brand awareness and enhance conversions. What role do SEO and SMO In Digital Marketing play? Among the lot, the two are the most common methods. The latest statistics as of 2024 end […]
WHERE TO INVEST IN DIGITAL MARKETING IF YOUR BUDGET IS LIMITED
Digital Marketing for businesses is a boon. It has become in a rapidly evolving digital landscape an integral part of any business strategy. Be it a start-up or established business, it is useful. Recent survey findings reveal a significant number of 60 plus percent small businesses leverage digital marketing to lure customers. Many among them […]
